The quick answer: Lively sells the senior-oriented Jitterbug Flip and Smart phones with simple plans plus optional health and safety services like Urgent Response.
The details
Lively (formerly GreatCall) isn’t a discount program but a carrier built specifically for older adults: big-button Jitterbug flip phones and simplified smartphones with US-based support. Per The Senior List (updated May 2026), smartphone plans start at $19.99/month for unlimited talk and text with 1GB of data, and flip-phone plans start at $14.99/month for 300 minutes/texts; Preferred and Premium tiers (roughly $34.99–$49.99/month) add safety services such as Urgent Response, Lively Link caregiver alerts, and Nurse On-Call. There is no age requirement — anyone can buy. Order phones and plans at lively.com or through retailers like Best Buy.
How to claim it
Buy a Jitterbug phone at lively.com or a retail partner, then pick a plan tier when activating.
Source & verification
Last verified July 27, 2026 against The Senior List — Jitterbug phones and plans (updated May 2026). Senior discounts change often — if you spot something out of date, email jay@retirehub.org and we’ll fix it.